November 24, 2008 (Computerworld) The new Google new search customization tool, SearchWiki, has quickly generated criticism for its lack of an opt-out option and perceived privacy threats.
Google unveiled SearchWiki last week, saying that it would allow users signed into Google to change the ranking of personal search results. The tool also lets users delete or [...]
If it is online, Google is going to find a way to derive advertising revenue from it. So, it was only a matter of time before Google found its way into online gaming, a market where the term billions is regularly thrown around by even the most conservative analysts.
Today, Google announced the launch of Google [...]
Despite public pronouncements of confidence by Google and Yahoo about the future of their paid search deal, which was partly set up to fend off Microsoft and hostile Yahoo shareholders who wanted a Microsoft takeover, the emerging consensus is that it’s not going to happen. The Wall Street Journal this morning reports that the parties [...]
Google sent out a letter to AdSense publishers this afternoon reassuring them that during these times of economic turmoil Google is working to boost publisher revenue.
Among the things that Google says they are working on:
Better AdSense for search
Integration of DoubleClick tech into AdSense
Improved ability for AdWords advertisers to target content network
The letter is rather light [...]
Brand marketers should take advantage of search engine optimization (SEO) during tougher economic times, it has been asserted.
Writing on web resource Search Engine Land, sector commentator Galen DeYoung states SEO continues to be one of the most cost-effective online marketing strategies, especially in the long term.
He states if a site and the pages that make [...]
Mobile users in the US are on their phones more than ever, talking, texting, watching videos and using the mobile Web.
Over one-half (54%) of mobile users surveyed in September 2008 by Azuki Systems said their usage had increased by more than 25% over the past two years. One-fifth said their usage had increased by 50% [...]